Premium indoor vehicle launch event with a focus on immersive 3D projection mapping, high-contrast LED displays, and custom choreography.
The ballroom ceiling had very low load limits, prohibiting conventional heavy rigging. The launch of the vehicle required absolute darkness followed by instant, ultra-bright lighting, with no room for color-temperature mismatch on the cars.
We built a self-supporting ground-based truss goalpost system out of black-anodized Prolyte trussing. We utilized high-pixel density Absen 2.5mm LED screens with high-CRI wash lights to accurately highlight the vehicles' metallic paints.
The ground support structure integrated seamlessly into the stage design. Visuals were synced to timecode, delivering a jaw-dropping presentation to over 500 VIP attendees and press cameras.
Our design crew can scale, simulate, and configure a similar rigging, sound, or LED layout tailored for your event venue.